The adoption of variable-rate application of fertilizers technologies: The case of Iran

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Published: Mar 15, 2015
Keywords:
Precision agriculture technologies Technology acceptance model Individual innovativeness Intention to use Attitude Iran

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Monfared, N.
Institute of Applied Scientific Higher Education Jihad-e-Keshavarzi, Iran

Abstract

Precision agriculture technologies are designed to provide broad information to assist farmers when making site-specific management decisions. The paper aims to investigate the use of adoption of precision agriculture technologies among agricultural specialists in Bushehr province, Iran. A survey using multi stage random sampling was used to collect data. Structural equation modeling using LISREL software was used to analyze data. The results showed that individual innovativeness and attitude to use affect intention to use of variable-rate application technologies. Perceived ease of use and perceived usefulness influence the intention to use of the technologies. Attitude to use is the most important determinant of intention. Based on the results, some recommendations have been provided.

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How to Cite
Monfared, N. (2015). The adoption of variable-rate application of fertilizers technologies: The case of Iran. International Journal of Agricultural Technology, 11(3), 609–620. retrieved from https://li04.tci-thaijo.org/index.php/IJAT/article/view/6324
Issue
Vol. 11 No. 3 (2015): March
Section
Original Study
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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

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